Three elephants are pictured in the wild at a Thailand sanctuary partnering with World Animal Protection.

Our achievements

Our work

In the UK and around the world, we fight to give farmed animals good lives and stop people abusing and exploiting wildlife.

With our supporters, we’ve made amazing things happen for animals over the last 75 years.

We’re a passionate movement of animal lovers that’s driven by a belief that a better future is possible. We conduct ground breaking investigations, call out corporations and motivate millions of people to campaign with us.

We have a voice at the UN, and we’re listened to by governments and decision makers. We work locally with communities and organisations, too.

All this drives real world change, transforming the future for billions of animals.

Our big wins

Captive lion looking out from behind the fence of its small enclosure

Lion Mannie's rescue

Rescued from a life of isolation in a Dutch theme park, Mannie the lion has now begun a new life in a South African sanctuary.

Dancing Monkeys rescue

Jakarta Animal Aid Network (JAAN), with support from World Animal Protection, has saved a troupe of 31 macaque monkeys from Indonesia’s last remaining ‘monkey dance training village’.

Libearty

We’ve helped end bear dancing for good in Türkiye, India and Greece. The Libearty Sanctuary provides around 120 bears with the food, medicine, space and companionship they need to recover from the cruelty they faced in the past.

Chicken on a higher welfare farm looking straight at the camera

Change for chickens

We’ve called out KFC and Nando's on their poor welfare policies with a petition signed by 500,000 people from 10 countries. As a result, both have adopted a new commitment to chicken welfare following our campaign in 2019. KFC now estimates that 72 million chickens will benefit from the changes that it has committed to making.

Pupi, one of the community dogs in Sierra Leone.

Better lives for dogs

We work with governments and communities to protect dogs and manage populations without cruel culling.

Kangaroo in burned bush after Australian bushfires

Animals in disasters

We’ve sent teams to save animals’ lives after earthquakes, floods, typhoons and other disasters.

Wildlife. Not medicine.

We’re working to tackle bear and lion farming and end the exploitation of wild animals for traditional Asian medicine.

Wildlife. Not pets.

Our two-year campaign forced Doncaster Racecourse to stop hosting cruel reptile markets.

Ending the global wildlife trade

We’re campaigning to stop wild animals being exploited for medicine, pets, fashion and tourism.

Dolphins resting their heads on the side of a pool

Exposing the Truth Behind the Smile

350,000 people helped push Expedia Group to stop selling tickets to whale and dolphin shows.

Wildlife Selfie Code

We worked with Instagram to educate its users about the harm caused by taking photos with wild animals.

Tackling Bear Baiting

In Pakistan, we’ve slashed the number of events where bears are forced to fight dogs for entertainment.

Ending the bear bile industry

We’re working with partners in Asia and internationally to end the exploitation of bears for their bile.

Find out more about our big wins

The future

We have big plans for the next 10 years too. Our mission couldn’t be more urgent.

The threats facing both farmed animals and wildlife are intensifying, from factory farming to commercial exploitation, pollution and habitat loss.

The way people treat animals is impacting our future too, unleashing diseases and superbugs, and fueling the climate crisis.

At the same time, more and more of us are realising it’s time for change. This decade, we’re building a movement of millions to transform the way the world works for animals.

Become part of the community

Join thousands of animal lovers fighting to protect wildlife and give farmed animals good lives. Sign up now for emails with ways you can help.