Donate £3 a month
...and you could help raise awareness and put pressure on world leaders to end the global wildlife trade.
Give animals a life worth living
Make a monthly donationMake a monthly donation:
Donate £6 a month
...and you could support vital campaigns to end the lifelong torture of wild animals in the tourist industry.
Donate £10 a month
…and you could support our work with governments, farmers, retailers and consumers to put an end to cruel factory farming.
Together, we can build a better world for animals
Animals everywhere deserve to live free from cruelty, exploitation and abuse.
Yet right now, billions of animals around the world are suffering at human hands whether they are used for food, products and medicines, or forced to entertain us. From the moment they are born, many face a lifetime of pain, fear and cruelty, with no chance to experience life as it should be.
This cruelty is widespread. And it is entirely man made.
A global crisis of animal suffering
Elephants are taken from their families and forced to carry tourists on exhausting rides under the blistering sun, their bodies pushed beyond their limits.
Bears are trapped in tiny metal cages, unable to stand or turn around. Day after day, they endure brutal bile extraction procedures for use in traditional medicines - suffering that lasts for years, even decades.
In factory farms, chickens, cows and pigs spend their short lives crammed into filthy sheds and cages, denied space, comfort, stimulation and even sunlight - treated as production units rather than living beings.
This suffering isn’t accidental. It’s built into systems that prioritise profit over compassion.
Animals are not objects, they are sentient beings
Animals have thoughts, emotions and distinct personalities. They feel pain, terror and distress, just as we do. They form bonds, experience loss, and respond to kindness.
They deserve care. They deserve dignity. And they deserve protection.
That’s why we’re fighting for animals. We challenge cruelty wherever it exists, and we work to replace suffering with solutions that are kinder, safer and more sustainable.
Creating lasting change - not just short term fixes
Protecting animals isn’t about quick fixes – it takes long‑term, coordinated action to tackle cruelty at its source, changing laws, shifting public attitudes and holding powerful industries and institutions to account.
That’s why regular giving matters the most. Monthly support gives us the stability to plan ahead, respond quickly and keep fighting for animals who are still suffering.
This doesn’t happen overnight. Progress takes time, determination and persistence. But regular support gives us something vital: the ability to act before it’s too late.
Even a few pounds a month can make a powerful difference
By starting a monthly gift today, you become part of a movement that refuses to accept cruelty as the norm, and believes a better world for animals is not only possible, but achievable. Because compassion shouldn’t be optional. And animals shouldn’t have to suffer for our convenience.
Want to know more?
World Animal Protection is the global voice for animals.
We’re respected for our knowledge and expertise. And we’re building a movement of millions of people determined to end animal cruelty and suffering.
Read more about our work, how we are run and how your money is spent.
We will use your donation where the need is greatest to protect animals, like those featured in this appeal, from cruelty and suffering.