Condé Nast’s fur ban marks a turning point for animals
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Condé Nast, the global publisher behind Vogue, GQ and Vanity Fair, has announced it will no longer feature new animal fur in any of its magazines or advertising. This is a really positive development for animals and yet another sign that the tide is turning within the industry.
For years, fur was seen as a symbol of luxury. But behind every fur coat is a life of immense suffering. Animals on fur farms are kept in cramped wire cages with no chance to express natural behaviours. After a short life full of misery, they are cruelly killed for their pelts in the name of fashion.
Condé Nast’s decision is a major step forward. Their banning of fur means the company is aligning itself with a growing global movement for ethical, sustainable and cruelty-free fashion.
Why Condé Nast’s fur ban matters
Fashion has the power to shape values and few names have more influence than Condé Nast, which owns Vogue, one of the most popular and well-known fashion and lifestyle publications. When an influential publisher like this takes a stand, it can help shift the industry away from cruelty and towards a kinder kind of fashion.
This move follows years of campaigning by animal protection organisations and growing public pressure. The fashion landscape is changing as many top designers, including Gucci, Versace and Prada, have already gone fur-free, showing that creativity doesn’t depend on cruelty.
Conde Nast's decision to ban fur in its editorial content and advertising sends a powerful message to the fashion industry: fur is no longer fashionable. A ban across all their publications will help reduce the cultural acceptance and visibility of fur in fashion media. The suffering endured by animals in the fur industry is a travesty. Fashion publications, brands, designers, manufacturers, and consumers must all stand together to end the brutal exploitation of wild animals for their fur.
The cruelty behind fur
Fur production is one of the most extreme forms of animal exploitation in the fashion industry. Wild animals such as foxes, minks and raccoon dogs are bred and confined in tiny cages where they suffer from stress, injuries and infections. Many exhibit repetitive, neurotic behaviours, which are a clear sign of distress.
When it’s time to be killed, animals may be gassed, electrocuted or bludgeoned to death to avoid damaging their pelts. All this suffering for fashion that most of the world has already rejected.
A future of wildlife-free fashion
While Condé Nast’s decision marks real progress wild animals are still being exploited for their feathers, skins and other wildlife-derived materials.
True change will come when fashion is completely wildlife-free and where creativity and compassion coexist.
Major fashion weeks can also help lead this change. While London Fashion Week hasd already banned fur and wild animal skins, they can cement their commitment to protecting all wild animals by banning the use of wild bird feathers too.
It is time for London Fashion Week to ban wild bird feathers
No more fashion victims
Each year, millions of wild animals endure unimaginable suffering, only to be slaughtered so that their fur, skins, or feathers can be used to create clothes, shoes, bags, and other accessories.
Sign the petition now