Steve McIvor

Hi, I’m Steve McIvor – the CEO at World Animal Protection.
I took on the role in May 2016 having previously been the international director of programmes. I’ve been with the organisation for over four years and lead projects and partnerships in around 40 countries around the globe.
I have experience as a senior executive, having worked at executive board level for international corporates such as The Body Shop International. I have a background in campaigns and communications in both the charity and commercial sectors for leading UK and international organisations for around 30 years.
Early on in my career I held the positions of campaigns director and later CEO of the British Union for the Abolition of Vivisection. I created and led the successful campaigns to ban cosmetic testing on animals in the European Union and to end the use of ex-racing greyhounds in research in the UK.
Along with my colleagues and our fantastic, passionate supporters, I’m excited to put animal protection on the global agenda. I’m very proud of our achievements together so far. For example, we recently moved Instagram to add a warning message when users search harmful hashtags like #slothselfie, after 250,000 of you supported out Wildlife Selfie Code campaign. We’ve also moved big fast-food companies, such as KFC, to make change for chickens in their supply chains.
Through my blog, you can learn how we’re moving the world to protect animals – and how you can play your part.
Animal sentience. What does the life of an animal mean?
Humans are not uniquely sentient, multiple scientific studies confirm animal sentience. So why are we so cruel to animals?
We must remember animals when natural disasters strike
Natural disasters like earthquakes cause terrible destruction – and animals are often the forgotten victims.
Not convinced you could become vegetarian? Eating less meat is still better for farm animals, the planet and your health
An ethical approach to eating meat can make a huge difference to your life and the lives of billions of factory-farmed animals
Browse by blogger
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Annie Evans
UK Campaign Officer -
Charlotte Regan
Farming -
George White
Programmes and campaigns -
Gilbert M. Sape
Global Head of Campaign - Wildlife, Not Medicine. -
Guest Blogger
Guest Blogger -
Helena Rosam
Digital -
Jess Terry
Campaigns -
Kate Nustedt
Wildlife -
Katheryn Wise
UK Campaigns Manager -
Katie Hobbs
High profile support -
Lauren French
Digital -
Lindsay Duncan
UK Campaigns Manager - Animals In Farming -
Peter Hardy
Wildlife -
Scott Cantin
Disasters -
Sonul Badiani-Hamment
External Affairs -
Steve McIvor
CEO -
Vanessa Amoroso
Former Employee External Affairs